Everyone can change this setting to make their video public, private, or unlisted. If you’re 18 or older, your default video privacy setting is set to public. Note: The default video privacy setting for creators aged 13–17 is private. Tap NEXT to add details to your video. From this screen, add a title (max 100 characters), and choose settings, like video privacy.You can also tap Back after you’ve made edits to Start over or to Save as draft and exit the editor. Saving a draft at this point saves any edits you've made. Tap Back to return to the record screen.Tap Done to preview and enhance your video.Tap Close choose to Start over or to Save as draft and exit the camera.Tap Undo to remove the previous video clip you recorded or tap Redo to add it back.To record a clip, hold Capture or tap it to start recording and then again to stop.To make your Short longer than 15 seconds, tap 15s in the upper-right corner to record up to 60 seconds ( 60). They’ll also be able to opt for tracks with new revenue-sharing option where both creators and music rights holders earn money from their content.Įditor’s Note, 9/23/22, 12:30 PM ET: Updated to further clarify the differences between the YPP program for long-form and short-form, including adding that Shorts-specific rules also include a subscribers threshold, not just a views threshold. Creators can browse a large catalog of songs to purchase for use in their content, with the terms of the music rights spelled out in simple terms. YouTube also unveiled Creator Music, now in beta testing. “ We are equally committed to all of the formats that help creators express themselves.” “L et me be very clear, nothing is changing in terms of the importance of long form,” said Tara Walpert Levy, a YouTube VP working on content partnerships. YouTube wrote in a press release that money will be distributed to creators based on their share of total Shorts views. “Th at money will go to paying Shorts creators as well as covering the costs of music licensing from the share of money allocated to the creator.” S o every month, revenue from all those S horts ads will be pooled together,” said Mohan at the Made on YouTube event. They’re not attached to specific videos, but run in between videos. “ Ads for Shorts are different than long form. YouTube shared some details about how it will share revenue. You can’t embed an ad in the middle of a video - imagine watching a 30-second video with an eight-second ad in the middle - but if you place ads between two videos, who would get the revenue share? The creator whose video appeared directly before or after it? Or, would a creator whose video you watched earlier in the feed deserve a cut too, because their content encouraged you to keep scrolling? TikTok and other short-form video apps haven’t unveiled a similar revenue-sharing program yet because it’s trickier to figure out how to fairly split ad revenue on an algorithmically generated feed of short videos. For the most part, creators have found it increasingly difficult to make money from TikTok’s Creator Fund. TikTok has started experimenting with ad revenue sharing, but its efforts seem to focus more on the advertiser than the creator, as only the top 4% of all videos on TikTok can be monetized through its TikTok Pulse program. “I’m proud to say this is the first time real revenue sharing is being offered for short- form video on any platform at scale,” said YouTube Chief Product Officer Neal Mohan. As members of the Partner Program, these creators will earn 45% of ad revenue from their videos. But starting in early 2023, creators will be able to apply to the program if they meet a new Shorts-specific threshold of 1,000 subscribers and 10 million Shorts views over 90 days. The existing Partner Program for long-form video requires YouTubers to have 1,000 subscribers and 4,000 watch hours. Now, Shorts creators can qualify for the Partner Program, which allows creators to earn ad revenue from YouTube. But today, YouTube announced major changes to its YouTube Partner Program, allowing creators to earn ad revenue on Shorts, its TikTok competitor. No short-form video platform has quite figured out how to share ad revenue yet, making it difficult for creators on apps like TikTok to make a living from their content alone.
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